Edibles, Topicals & Concentrates: The Smoke-free Era Arrives
Moderator: Joyce Hayne
The much-anticipated Phase Two of legalization has seen edibles, topicals and concentrates finally hit the market, serving a consumer segment that long ago gave up inhaling. But as with the initial launch of legal cannabis, there is an existing illicit market. And an already complex regulatory system has just become harder to navigate. What unforeseen roadblocks await the introduction of smoke-free product? And how ready are producers to develop product and react to demand? This session will see industry potentates examine the rules, and chart a course through them that could allow the legal market to serve consumers effectively, gain their loyalty and attract repeat business.