Higher but Not Further Ahead
Cannabis is now legal, but are opinions and behaviours towards cannabis shifting with the time? With product shortages occurring regularly and anticipated increased demand for edibles, it’s easy to forget that many Canadians hold very different opinions towards cannabis. If the category is going to grow, overcoming attitudinal barriers will be key. This presentation will outline which views of cannabis are shifting, and which ones are not. Covering public issues related to restrictions on advertising, social stigma, restrictions on retail store locations, and many other items on the public agenda, the audience will understand the path to greater acceptance of cannabis use in the future.