Running a Successful Company From Seed-to-Sale: Challenges & Solutions for Effectively Operating a Vertically Integrated Cannabis Business
As the cannabis space grows ever more crowded, prospective business owners worldwide are vying for a chance to break into this burgeoning industry. However, when it comes to successfully launching a quality, trustworthy brand in a competitive marketplace–all while navigating complex regulatory obstacles–there is far more than meets the eye. With cannabis gradually gaining mainstream credibility as a legitimate medical tool, the puzzle that cannabis companies must solve is determining how to operate a sustainable, transparent and compliant–yet efficient–business that goes above and beyond to ensure top-of-the-line quality and consumer safety, as well as build trust among new demographics. In this session, accomplished cannabis founder, CEO and scientist Dr. John Oram will explore the ways in which cannabis business owners from seed to sale can navigate tricky financial and legal obstacles to remain afloat in one of the world’s fastest-growing industries by leveraging sophisticated technology, business savvy, and a dedication to producing safe, consistent and clean products for the end consumer.